About Us
A Scottish botanical ritual brand rooted in stillness, care, and lived experience.
Founded during the stillness of the COVID-19 pandemic, Organic Principles began as a response to overwhelm — a way to create moments of calm through scent, nature, and simple daily rituals.
What started as a small, home-based practice grew into a trusted space for those seeking rest, grounding, and gentle support through everyday life.
Our Products
We create candles, soaps, and natural home and body products designed as sensory rituals — each one crafted in small batches using therapeutic essential oils and carefully selected botanical ingredients.
We do not use synthetic fragrance, and we avoid unnecessary fillers.
Every blend is formulated with a clear purpose: to support calm, rest, and overall wellbeing.
Our approach is simple:
- Ritual over routine
- Stillness over speed
- Care over complexity
Organic Principles exists for those who want to return to themselves — gently, consistently, and without financial pressure.
Our Principles
- Always Inclusive and Accessible
- Always Organic or Natural
- Always Therapeutic Essential Oils
- Always Sustainable and Vegan
- Always Toxin-Free
July 2020. Behind the scenes of our first product launch.
Founder Story
After three years of Post-Covid building, a period of burnout and worsening health for founder, Anna Marie, brought everything to a pause.
Living and making product with chronic illnesses; Fibromyalgia, ME/CFS and Osteoarthritis, required a complete re-evaluation — not just of the business, but of how it was being built.
Organic Principles was never meant to be fast. It was always meant to be sustainable.
With this in mind, Anna Marie tapped deeper into her roots, her background in faith and the seasonal rhythms of nature, and created a new gentler methodology of how to build minus hustle culture.
Today, the brand continues with a renewed commitment to slow, intentional small batch creation. Whilst sister network The Inc teaches others to use the Gentle Launch Method to build their dream business venture.
Our Vision
To become a leading modern botanical ritual house in Scotland — blending heritage, stillness, and accessible luxury.
Organic Principles is not about perfection.
It is about a practice.
A return to stillness, through ritual and scent.
Organic Principles — Where stillness has a scent.